Site Design / Development
Health industry entrepreneur, Kristin Norris, tasked me with branding and building a website for her message therapy business, geo•gia massage. Because her business is special within the field – providing mobile (on-site) massage therapy to businesses and individuals – and because she uses eco-friendly supplies, I suggested a minimalistic, clean, very simple site.
I made use of a concise and calming palette of a certain shade of green, a handful of grays and a fuchsia, while the rest of the site is a very crisp, clean white. The information needed to be presented clearly and without distraction. A simple header/sub-header typographic system was established.
To make the site as practical as it was beautiful, an online appointment form was added, along with links to geo•gia’s Yelp account and Kristin’s health and wellness blog.